O nas


Jesteśmy grupą niezależnych konsultantów wywodzących się ze znanych agencji PR. Gdyby policzyć nasze wspólne doświadczenie, nazbierałoby się około 30 lat. Wciąż jednak lubimy myśleć nieszablonowo, choć strategie planujemy twardo stąpając po ziemi. Jesteśmy blisko naszych klientów, bo przyjmujemy tylko te projekty, w które sami wierzymy. Mamy swoje pasje, a jedną z nich jest komunikacja marketingowa i PR.

Konsultanci

Agnieszka Krysztofowicz

Od kilkunastu lat zawodowo związana z komunikacją 360°. Doradzała zarówno małym lokalnym firmom, samorządom, jak również dużym międzynarodowym korporacjom. Orędowniczka myślenia out of the box: ceni nieszablonowe podejście połączone z racjonalną oceną sytuacji. Współpracowała m.in. z takimi firmami i instytucjami, jak: Agros Nova, Colgate-Palmolive, Johnson&Johnson, Komisja Europejska, PKP Energetyka oraz Urząd Miasta st. Warszawa. Jest absolwentką dziennikarstwa na Uniwersytecie Warszawskim.

Radosław Pancewicz

Od 8 lat planuje i realizuje kompleksowe kampanie z pogranicza PR i marketingu. Specjalizuje się w budowaniu wizerunku marek, projektach korporacyjnych i edukacyjnych. W swoim portfolio ma współpracę z takimi firmami, jak: Adidas, Diageo, Janssen, Lanxess, Panasonic, Pfizer. Ukończył Wydział Nauk Politycznych Uniwersytetu im. Adama Mickiewicza w Poznaniu. Jest członkiem Public Relations Consultatns Association w Londynie.

Maria Konieczna

Z branżą PR związana od 2008 roku. Specjalizuje się w doradztwie strategicznym i kompleksowej obsłudze marketingowo-komunikacyjnej dla segmentów wrażliwych. Realizowała kampanie w przestrzeni on-line i off-line dla takich klientów, jak: Adamed, Bayer, IBSA, Ferring, GSK, PZU i PGE. Posiada dyplom w dziedzinie ekonomii, coachingu i budowania strategii marketingowych. Jest laureatką wyróżnień za prace poświęcone tematyce CSR.

Tylko długofalowe i wielowymiarowe działania mogą zbudować lub zmienić wizerunek firmy czy produktu. Od czego zacząć? Od przemyślanej i kompleksowej strategii komunikacji, której zostaną podporządkowane wszystkie kolejne realizacje.

O reputację firmy można dbać, ale zdecydowanie lepiej byłoby nią umiejętnie zarządzać. Zjednanie mediów, liderów opinii oraz instytucji ważnych dla branży to dobry początek drogi do sukcesu.

Ryba psuje się od głowy, podobnie jak firma. Tylko poinformowany klient wewnętrzny jest w stanie zrozumieć i poprzeć wszelkie procesy zachodzące w przedsiębiorstwie i otoczeniu.

Marka to nie tylko produkt, ale również wartości, które za nim stoją. Jak przekonać konsumenta do tych wartości? Sposobów jest tyle, ile produktów na rynku.

Bycie odpowiedzialnym w biznesie to nie tylko moda, to powinność. Dobrze skrojony program CSR przyniesie korzyść dla firmy i otoczenia.

Edukacja może zmienić rynek. Świadomy klient to lepszy klient, a stanowisko eksperta, to dobry start, by stać się liderem branży.

Warto dobrze zaplanować obecność nowych mediów w szerszym planie komunikacji. Każdy głos jest istotny, a interakcja z konsumentem czy partnerem to szansa, której nie było jeszcze kilka lat temu.

Najlepszy kryzys to taki, którego nie ma. Komunikacja kryzysowa to nie tylko gaszenie pożaru, ale przede wszystkim zapobieganie zaprószeniu ognia.

Powody mogą być różne, dla których w firmie nie ma działu PR. Bez względu na przyczynę, jesteśmy gotowi ten dział stworzyć i poprowadzić go kompleksowo.

Oferta


Useful Knowledge You Can Use To Profit From Internet Marketing

Useful Knowledge You Can Use To Profit From Internet Marketing

Most people are simple and ordinary. Just being ordinary should not mean you only create ordinary products. Using solid Internet marketing, your business can be successful right from the start. The tips below will show you how.

 

Make sure that you leave yourself open to receiving feedback and suggestions. It is essential that you have an idea of how others perceive your site. Try and solicit honest but objective feedback from colleagues, prospective clientele, friends and maybe even family. Make the changes you feel are necessary.

 

Subscribers will be your main source of increased profit. A website split test could be an excellent method to gauge what approaches will work most effectively to attract new business. This type of test splits the readers into two groups, and each group views a different version of a webpage. You can then decide which works best by whichever receives more subscriptions.

 

You already have the tools ready to be a successful internet marketer. You do not have to purchase high-end software or get-rich-quick programs. All that's needed are your innate talents. Success can be realized through hard work and wise marketing decisions.

 

Let customers be able to write ratings on your products and enable them the option to explain why these ratings were chosen. By having Watch Your Company Flourish With These Internet Marketing Tips in place for product review, you will be providing both you and your customers with important information. You can determine which products to hold in stock and perhaps adjust your pricing or marketing accordingly. Customers will also have more trust in both your service and the product they intend to purchase.

 

Here is a tip for internet marketing! Deliver to your site's visitors a worry-free online experience. Feature your site's privacy policy on the top right hand of the home page. Doing this will reassure your customers that the money they spend will be handled with care. In addition, their identities are safe when buying from your website.

 

Show customers why your product or service works and is the product they need. You can talk a good game about your product, but sharing a video or photo that provides proof that you're selling a solution goes a long way. Selling Internet Marketing Advice To Help You Get Better that you have used and have had success with just makes good sense.

 

If you're writing articles to market yourself online, stay focused on your goals. Pick the type of articles you wish to write and the article directories you want to use. Not every directory utilizes the same requirements for articles; some have specific standards for length or format. In order to make the most of your efforts, keep the directory's guidelines firmly in mind when you write.

 

Make sure that you maximize the quality of third-party security with transactions. There are various trusted services/ Companies such as McAffee and VeriSign can protect the financial transactions on your site. You must pay fees for a good security system, but it's a necessary expense and provides your customers and your business with safety in online transactions.

 

How your site looks and operates is as important as what you are selling. Keep track of which banners and links get the most clicks and test your site regularly to make sure everything is working fine. Customers visiting a physical store will be irritated with breakdowns that slow down their shopping. At an online store, customers will have even less patience and are more likely to abandon their purchases if they encounter bugs.

 

You can also put old and new merchandise together at one low bundled price. In your advertisements, make sure to thoroughly explain the details of your offer.

 

If major companies advertise on your site, it gives you a certain validation and could draw in more customers. Visitors will see these familiar and trusted names on your site and have a tendency toward association, giving you the benefit of the doubt as well as a favorable customer image. By doing Business Success Stories Using Proper Internet Marketing , you will increase the number of visitors to your site and make it a primary web destination for them.

 

Wanting to make a lot of money with your business is necessary for success, but make sure that is not your only goal. Aspiring to be rich will keep your motivation high, and good tips like those laid out here are definitely going to keep you in the game.

Skontaktuj się z nami

+48 664 922 145

Useful Knowledge You Can Use To Profit From Internet Marketing

Useful Knowledge You Can Use To Profit From Internet Marketing

Most people are simple and ordinary. Just being ordinary should not mean you only create ordinary products. Using solid Internet marketing, your business can be successful right from the start. The tips below will show you how.

 

Make sure that you leave yourself open to receiving feedback and suggestions. It is essential that you have an idea of how others perceive your site. Try and solicit honest but objective feedback from colleagues, prospective clientele, friends and maybe even family. Make the changes you feel are necessary.

 

Subscribers will be your main source of increased profit. A website split test could be an excellent method to gauge what approaches will work most effectively to attract new business. This type of test splits the readers into two groups, and each group views a different version of a webpage. You can then decide which works best by whichever receives more subscriptions.

 

You already have the tools ready to be a successful internet marketer. You do not have to purchase high-end software or get-rich-quick programs. All that's needed are your innate talents. Success can be realized through hard work and wise marketing decisions.

 

Let customers be able to write ratings on your products and enable them the option to explain why these ratings were chosen. By having Watch Your Company Flourish With These Internet Marketing Tips in place for product review, you will be providing both you and your customers with important information. You can determine which products to hold in stock and perhaps adjust your pricing or marketing accordingly. Customers will also have more trust in both your service and the product they intend to purchase.

 

Here is a tip for internet marketing! Deliver to your site's visitors a worry-free online experience. Feature your site's privacy policy on the top right hand of the home page. Doing this will reassure your customers that the money they spend will be handled with care. In addition, their identities are safe when buying from your website.

 

Show customers why your product or service works and is the product they need. You can talk a good game about your product, but sharing a video or photo that provides proof that you're selling a solution goes a long way. Selling Internet Marketing Advice To Help You Get Better that you have used and have had success with just makes good sense.

 

If you're writing articles to market yourself online, stay focused on your goals. Pick the type of articles you wish to write and the article directories you want to use. Not every directory utilizes the same requirements for articles; some have specific standards for length or format. In order to make the most of your efforts, keep the directory's guidelines firmly in mind when you write.

 

Make sure that you maximize the quality of third-party security with transactions. There are various trusted services/ Companies such as McAffee and VeriSign can protect the financial transactions on your site. You must pay fees for a good security system, but it's a necessary expense and provides your customers and your business with safety in online transactions.

 

How your site looks and operates is as important as what you are selling. Keep track of which banners and links get the most clicks and test your site regularly to make sure everything is working fine. Customers visiting a physical store will be irritated with breakdowns that slow down their shopping. At an online store, customers will have even less patience and are more likely to abandon their purchases if they encounter bugs.

 

You can also put old and new merchandise together at one low bundled price. In your advertisements, make sure to thoroughly explain the details of your offer.

 

If major companies advertise on your site, it gives you a certain validation and could draw in more customers. Visitors will see these familiar and trusted names on your site and have a tendency toward association, giving you the benefit of the doubt as well as a favorable customer image. By doing Business Success Stories Using Proper Internet Marketing , you will increase the number of visitors to your site and make it a primary web destination for them.

 

Wanting to make a lot of money with your business is necessary for success, but make sure that is not your only goal. Aspiring to be rich will keep your motivation high, and good tips like those laid out here are definitely going to keep you in the game.